Are you struggling to get your dropshipping store noticed? It’s not enough to simply launch products and hope they sell. To succeed, you need a tailored Facebook advertising strategy. This is where hiring a Facebook ads expert for dropshipping can make all the difference.

When you partner with the right expert, you gain access to proven strategies that will amplify your sales and drive more traffic to your store. Facebook advertising isn’t just about placing an ad—it’s about creating the right audience, optimising your ad spend, and generating high-quality leads. With the help of a skilled Facebook ads freelancer, you’ll see faster growth and better return on investment (ROI).

At Sunrise Digital Media, we specialise in creating effective Facebook campaigns that align with your dropshipping business goals. If you’re ready to scale your store, we’re here to help you every step of the way.

What Does a Facebook Ads Expert Do for Dropshipping?

Hiring a Facebook ads expert for dropshipping means working with someone who knows how to craft ads that convert. A skilled expert will handle everything from audience targeting to ad creatives to campaign optimisation, ensuring your store doesn’t just get visibility, but actually drives sales.

The role of a Facebook ads expert goes beyond just setting up campaigns. They’ll:

✔️ Target the Right Audience

Using Facebook’s advanced targeting features, an expert can ensure your ads reach people who are likely to buy.

✔️ Create Compelling AD Creatives

The expert will develop eye-catching, engaging ads that speak directly to your target customers.

✔️ Optimise Campaigns for Better ROI

A true expert will continually monitor ad performance, tweak campaigns, and scale what works to maximise your return on ad spend (ROAS).

✔️ Run Split Tests

Testing different ad variations is crucial for finding what works best for your audience.

Ultimately, a Meta ads strategist focused on dropshipping can help you avoid wasted ad spend and get the most out of your advertising budget. With their knowledge of how to create effective campaigns, you can rest easy knowing your ads are working hard to deliver results.

Why Hire a Facebook Ads Expert for Your Dropshipping Business? 

Facebook ads are powerful tools for dropshipping businesses, but they require a unique set of skills to get them right. If you’re serious about growing your store, it’s worth hiring an expert who can manage your ads effectively, so you don’t waste time or money.

Here’s why you should consider bringing in a Facebook ads expert:

➤ Better Targeting

An expert knows how to target the right audience with laser precision. This ensures your ads are shown to the people most likely to make a purchase.

➤ Optimisation for Better Results

Facebook advertising isn’t just about running an ad. A Facebook ads freelancer will continuously optimise your campaigns, making adjustments based on real-time data to boost performance.

➤ Save Time and Avoid Mistakes

Managing Facebook ads on your own can be overwhelming, especially when you’re running a dropshipping business. By hiring an expert, you free up time to focus on what matters: growing your store.

➤ Maximise your ROI

With a well-planned ad strategy, you’ll achieve a higher return on investment. A Meta ads expert will help you get more out of every dollar spent.

We specialise in helping dropshipping businesses grow through Facebook ads management. We understand the nuances of the platform and know what works for Australian businesses. If you’re ready to take your store to the next level, we’re here to help.

How Much Does It Cost to Hire a Facebook Ads Expert for Dropshipping?

The cost of hiring a Facebook ads expert for dropshipping varies depending on several factors, such as experience, location, and the scope of the services. You can expect to pay anywhere from $200 to $1,000+ per month, depending on whether you hire a freelancer or go through an agency.

Here’s a breakdown of what to expect:

➡️ Freelancers

On platforms like Upwork or Fiverr, you can find freelancers who charge anywhere from $25 to $100 per hour. This will usually be more affordable for smaller businesses or those just starting out. However, the quality can vary, so make sure to choose someone with experience in dropshipping.

➡️ Agencies

If you’re looking for a more comprehensive service, an agency like Sunrise Digital might charge a higher monthly retainer, typically ranging from $5,00 to $1,200 per month. Agencies offer a wider range of services, including ad creative development, audience research, A/B testing, and performance optimisation.

The cost will also depend on the complexity of your campaigns and how much ad spend you plan to allocate. Some experts charge a percentage of your ad spend (typically 10%–15%), while others charge a flat fee. For businesses with a larger budget, investing in an expert can yield much higher returns by driving targeted traffic and increasing sales.

If you’re looking to get the best value for your money, consider reaching out to Sunrise Digital Media. We offer tailored Meta and Google ads management services that cater specifically to Australian dropshipping businesses.

Where to Find the Right Facebook Ads Expert for Dropshipping?

Finding a reliable Facebook ads expert for dropshipping is crucial to ensuring the success of your advertising efforts. The right expert can significantly boost your sales, but where do you find them? There are a few key platforms and options to consider.

✅ Freelance Platforms

Freelancer platforms like Upwork, Fiverr, and Freelancer.com are popular choices for hiring Facebook ads experts. These platforms offer access to a wide pool of professionals, allowing you to review their profiles, past work, and customer feedback before making a decision.

Freelancers typically offer lower rates compared to agencies, with prices ranging from $25 to $100 per hour, depending on their experience and skill level. However, it’s important to review their portfolios thoroughly to ensure they have a solid background in dropshipping ad campaigns and Meta ads.

✅ Australian Agencies

If you’re looking for a more comprehensive service, hiring a local agency like us can be a great option. Agencies have teams of experts who can handle Facebook ad management at scale, offering a broader range of services from creative development to analytics and performance reporting.

Working with an agency has its benefits: you can access a team of experienced specialists who understand the intricacies of Australian e-commerce and Facebook advertising strategies. Local agencies are also well-versed in dealing with Australian audiences, ensuring your ads are tailored to local preferences and trends.

✅ Specialist Job Boards

Another option is specialist job boards like We Work Remotely or AngelList, which list remote roles for Meta ads strategists and other specialised positions. These boards can connect you with high-quality talent for your dropshipping store.

The benefit of these platforms is that you can often find more experienced candidates who are looking for long-term, full-time positions, rather than freelancers on a per-project basis.

✅ Referrals and Recommendations

Don’t underestimate the value of asking for recommendations from fellow entrepreneurs, especially those in the dropshipping or e-commerce industry. Word-of-mouth referrals can help you find trustworthy professionals with proven results.

If you’re ready to partner with a team of Facebook ads experts who understand your business, reach out to Sunrise Digital Media today. We offer specialised services for dropshipping businesses, ensuring your Facebook ads work hard to deliver real results.

How to Evaluate Facebook Ads Experts?

Hiring a Facebook ads expert for dropshipping is a significant investment. To ensure you get the best value for your money, it’s important to evaluate candidates thoroughly before making your decision.

Here’s a checklist to help you assess whether an expert is the right fit for your business.

1. Relevant Experience in Dropshipping Ads

Not all Facebook ads experts are equal. Dropshipping businesses face unique challenges, from managing a large number of products to optimising ads for fast conversions. When reviewing potential candidates, make sure they have specific experience with dropshipping ad campaigns.

Ask to see examples of previous work where they’ve successfully scaled e-commerce stores or dropshipping businesses. A good expert will have case studies or testimonials that show how their strategies led to increased sales and better ROAS (return on ad spend).

2. In-Depth Understanding of Meta Ads

Facebook’s advertising platform is constantly evolving, so you need an expert who stays up-to-date with the latest features and updates. Ensure the candidate is experienced with Meta ads—which include Facebook, Instagram, and Messenger—and understands how to leverage each platform for dropshipping.

Ask about their approach to audience segmentation, retargeting ads, and conversion tracking. A true expert will be able to speak confidently about these areas and how they’ve used them to drive results for similar businesses.

3. Creative Strategy and Ad Testing

A major part of Facebook advertising is ad creative. Your ads need to grab attention and convert leads into customers. A skilled expert will be able to design engaging creatives, whether through static images, videos, or carousel ads.

In addition, they should have experience with A/B testing to optimise ad performance. Make sure they have a clear process for testing different elements, such as headlines, visuals, and calls to action (CTAs), to see what resonates with your target audience.

4. Data-Driven Decision Making

One of the most important qualities of a Facebook ads expert is their ability to make data-driven decisions. Ask about their experience with Facebook Ads Manager, Google Analytics, and other tools used to track and measure campaign performance.

A competent expert should be comfortable explaining how they use analytics to adjust bids, refine targeting, and optimise budgets. They should also be transparent about how they report on results and communicate performance to clients.

5. Communication and Reporting Style

Clear communication is key when working with a Facebook ads expert. You should expect regular updates and a transparent approach to how your campaigns are performing.

Ask potential candidates about their reporting processes. How often do they provide updates? Will they offer insights and recommendations for improvement? It’s important that the expert keeps you informed, especially as your ad campaigns evolve over time.

Hiring Checklist for Facebook Ads Experts

Hiring a Facebook ads expert for dropshipping is an important decision that can greatly impact the success of your store. To ensure you select the right professional, follow this step-by-step checklist. By systematically evaluating each candidate, you can make sure you’re getting the best expertise for your business.

Step 1 – Define Your Goals and Budget

Before you even start looking for a Facebook ads expert, you need to clarify your goals and budget. Are you looking to increase traffic, sales, or brand awareness? Knowing your objectives will help you find an expert with the right skill set.

Additionally, set a clear budget for your Facebook ads management. Some experts charge hourly, while others offer a flat rate or take a percentage of your ad spend. Setting a budget in advance ensures you find someone who can work within your financial constraints.

Step 2 – Pre-Screen Candidates

Once you have a budget and clear goals, begin your search. Review Facebook ads experts on platforms like Upwork or Fiverr, or consider local agencies like Sunrise Digital Media. Pay attention to their experience in dropshipping and Meta ads. Look for the following:

• Relevant experience in e-commerce and dropshipping campaigns
  
  
• Strong portfolio with tangible results (e.g., increased ROAS, reduced cost per acquisition)
  
  
• Positive client testimonials or reviews

Step 3 – Shortlist and Reach Out

Once you’ve found a few candidates, reach out to them directly. Ask for more details about their experience with Facebook advertising for dropshipping. Here are some questions you should ask:

• What is your process for creating and optimising ads for dropshipping businesses?
  
  
• Can you share examples of Facebook ad campaigns you’ve worked on?
  
  
• How do you track and measure success?

This step will give you insight into their expertise and approach. A good expert should be responsive and willing to explain their methods.

Step 4 – Conduct a Test Project

Before committing to a long-term partnership, consider running a small test campaign. This is a great way to assess their abilities in real-time. Set a test budget and provide clear expectations for what you want to achieve. You’ll be able to evaluate:

• The quality of their ad creatives
  
  
• How well they target your audience
  
  
• The level of optimisation they implement

If the results are promising, you can move forward with a longer-term collaboration.

Step 5 – Set Clear Expectations and Milestones

Once you’ve hired your Facebook ads expert, it’s crucial to set clear expectations and milestones. Define the scope of work, key performance indicators (KPIs), and reporting frequency. This ensures both parties are on the same page and can track progress over time.

Establish communication protocols, such as weekly or monthly reports, so you’re always informed about the performance of your ads. Setting these guidelines from the beginning will help you avoid misunderstandings and keep the partnership running smoothly.

What to Expect in the First 30 Days of Working with a Facebook Ads Expert?

When you hire a Facebook ads expert for dropshipping, the first 30 days are critical for setting the foundation of your advertising strategy. Here’s what you can expect during this initial period:

👉 Initial Audit and Strategy Development (Week 1)

In the first week, your Facebook ads expert will conduct an audit of your current ads (if applicable) and your dropshipping business. This includes:

• Reviewing your current Facebook campaigns
  
  
• Assessing your audience targeting and ad creatives
  
  
• Evaluating your Facebook Pixel setup for tracking

Based on this audit, they’ll develop a tailored advertising strategy. This will include setting clear goals (e.g., increasing traffic, improving conversions), defining the ideal audience, and outlining the best approach for ad creatives and copywriting.

👉 Campaign Setup and Launch (Week 2)

Once the strategy is finalised, the expert will set up your campaigns. This involves:

• Creating and refining Facebook ad creatives (static images, carousel ads, videos)
  
  
• Setting up audience segments for targeted advertising
  
  
• Establishing tracking and conversion goals via Facebook Pixel

Your expert will then launch the campaigns with an initial budget, monitoring the performance closely in real-time to identify any immediate improvements or tweaks.

👉 Performance Monitoring and Optimisation (Week 3–4)

By week three, your Facebook ads expert will begin optimising your campaigns. They will analyse key performance indicators (KPIs), such as:

• Cost per acquisition (CPA)
  
  
• Return on ad spend (ROAS)
  
  
• Engagement and click-through rates (CTR)

They’ll use this data to refine targeting, adjust bids, and A/B test different ad creatives. The goal is to continually improve campaign performance and ensure you’re getting the most out of your ad spend.

👉 Reporting and Feedback (Ongoing)

Throughout the first month, your expert will provide regular updates and performance reports. Expect a detailed analysis of your campaign results, including suggestions for future improvements. You should receive insights into which ads performed best, and what can be done to optimise underperforming campaigns.

By the end of the 30 days, you should see measurable improvements in key metrics like ROAS, traffic, or sales. If the campaigns are performing well, your expert will work with you to scale your campaigns for even greater success.

Working with a Facebook ads expert ensures that your dropshipping business will see faster growth, greater efficiency, and better returns on your advertising investment.

👉 At Sunrise Digital Media, we specialise in helping Australian businesses achieve real results with all kinds of digital services.

Unlock Your Dropshipping Potential with a Facebook Ads Expert

Hiring the right Facebook ads expert for dropshipping can make all the difference in scaling your e-commerce store and increasing sales. Whether you choose to work with a freelancer or an agency like Sunrise Digital Media, the key is to ensure that the expert you hire understands the unique challenges of dropshipping and is capable of crafting targeted, high-performance campaigns.

We specialise in providing Facebook ads management services for Australian dropshipping businesses. With our expertise, we can help you achieve better ROAS, drive more qualified traffic, and optimise your ad spend for maximum results.

Ready to take your dropshipping business to the next level? Get in touch with us today for a free consultation, and let’s build a strategy that works for your store.